DinMo raises 5M€ to grow its Composable CDP offering
5min • Oct 2, 2024
Oussama Ghanmi
Founder, CEO, and CPO
We are delighted to announce today €5 million in additional funding to launch and grow our Composable Customer Data Platform (CDP) offering. This new investment will fuel the company's evolution from a data activation tool to a full-fledged, AI-powered composable CDP while continuing to offer our foundational Reverse ETL capabilities.
The investment round was led by 468 Capital with the participation of Big Bets and existing investors like Seepdcamp, Motier Ventures and Financière Saint James.
A complete customer understanding is critical for all companies striving to excel in the digital era. Traditionally, this level of insight was only accessible to large enterprises with complex data engineering teams capable of fully harnessing customer data.
Diogo Cunha, Early Stage investor at 468 Capital
Founded in 2022 by Oussama Ghanmi, DinMo has rapidly evolved its offering to meet the growing demand for advanced customer data analytics. With this new funding, we aim to democratize access to enterprise-grade CDP capabilities, traditionally available only to large corporations with substantial resources.
Having implemented tools like Segment firsthand as an operator, I’ve witnessed the hurdles mid-sized companies face. At 468 Capital, we’re excited about Oussama’s vision to empower these businesses with an AI-powered solution, enabling them to achieve a comprehensive 360-degree view of their customers and enhance how they sell.
Diogo Cunha, Early Stage investor at 468 Capital
DinMo's platform now offers a three-phase approach to customer data management:
Making data accessible through seamless integration with existing data warehouses
Orchestrating omnichannel customer journeys
Leveraging predictive analytics powered by AI
We're on a mission to create a new standard for the Customer Data Platform industry by leveraging companies' existing cloud data warehouses and enhancing them with AI-powered predictive analytics.
Oussama Ghanmi, Founder and CEO
This funding will allow us to accelerate our product development, particularly in AI and machine learning, enabling all companies to access customer data analytics and personalization at scale.
Indeed, DinMo has expanded its feature set to include AI-powered capabilities such as Product Recommendations, Churn Prediction, Lifetime Value Estimation. These features simulate the work of data scientists and machine learning engineers, providing mid-market companies with insights traditionally requiring expensive in-house teams.
With DinMo, we've automated this process, allowing companies to access these insights at a fraction of the cost and time. Our AI models can be deployed within 24 hours, giving marketing teams the ability to act on predictive insights almost immediately.
Oussama Ghanmi, Founder and CEO
DinMo has seen significant growth since its inception, expanding from 3 to 18 team members. The company plans to reach 25 team members by the end of H1 2025. This growth is supported by the opening of a new office in London, with plans for further expansion across Europe and into the US market.
The platform has also deepened its partnerships with major cloud data platforms including Google Cloud and Snowflake. DinMo continues to expand its integrations with customer engagement platforms and is moving into new categories such as personalization tools and POS systems.
🌟 We are proud to serve many notable European mid-market D2C companies across various sectors, such as Galeries Lafayette, Interflora, Manor and Ankorstore.
About DinMo
DinMo is revolutionizing the Customer Data Platform industry. By leveraging existing cloud data infrastructure and incorporating ready to use AI-powered predictive analytics, DinMo enables mid-market companies to access and utilize customer data at an enterprise level, fostering more intelligent, proactive customer engagement strategies.
About 468 Capital
468 Capital is a technology investment firm focused on supporting entrepreneurs with global ambitions. Founded in 2020, the firm invests in category defining businesses. The team at 468 Capital has a history of building, operating, and investing in successful technology companies. With offices in Berlin and San Francisco, 468 Capital provides strategic and financial support to entrepreneurs looking to grow their businesses internationally.
